From the lab to the showroom: raw materials, production, stock, shops and direct-to-customer sales, in a single tool.


One brand, a hundred partner brands and a beauty studio, in one tool
Launched in Abidjan in 2015, the brand also distributes other African beauty labels and sells in-studio treatments.

Prisca Heuya
Founder, cosmetologist
From the lab to eight showrooms
Founded in 2021, locally manufactured, distributed through a showroom network that also hosts other Cameroonian brands.

Carlia Fassi
Founder

A factory, a shop and twelve people on one tool
The production unit and the shop live in the same database, and the team of twelve works in it together.
One salon, three product ranges and remote customer service
The most functionally complete Genuka customer: hairdressing, product sales, hair coaching, campaigns and automations.
Join 4000+ entrepreneurs who sell more and steer their growth in real time with Genuka.
7 days to try everything, no commitment. The only risk: finding out how much you were losing before.
